From Purpose to Progress—The Heart Behind We Thrive Collective

Empowering small businesses, solopreneurs, and job seekers with tools, tech, and strategy that actually help you thrive.

Built for builders.

Powered by systems. Rooted in soul.

At We Thrive Collective, we believe small business isn’t small. It’s bold, scrappy, human and often running on duct tape and determination.

We’re here to change how small businesses and professionals grow by removing barriers and delivering expert-level support that’s actually within reach.

We build aligned systems, intentional automations, and custom AI assistants to help solopreneurs, creatives, and service professionals scale without sacrificing their voice or burning out.

Whether we’re designing a CRM flow, building a brand site, or mapping a full tech stack, our goal is simple:

Make running your business feel lighter, not more complicated.

Because when entrepreneurs, solopreneurs, and local businesses thrive, whole communities rise with them.

Introducing Soleila.io

Where energy, intention, and systems align.

Soleila.io is our signature software platform—built to organize, automate, and elevate the way you work.

It’s more than a tool. It’s the backbone of every client system we deliver. Designed with grounded strategy and your unique brand in mind.

With Soleila.io you get:

CRM & lead follow-up that doesn’t drop the ball. with smart scheduling, email, and nurture flows. Soleila.io offers built-in automations and AI Assistants that reflect your voice and values.

You don’t need 10 tools. You need one that works. Soleila.io is that one.

Founder. Strategist.

Builder of systems with soul.

Meet Nicole Phommanorat the creator of We Thrive Collective and the mind behind Soleila.io. After a decade in people ops, hiring, and business systems, she noticed a pattern:

Brilliant business owners were stuck, not because of lack of talent, but because of scattered tech, bad tools, and zero systems support.

So I decided to build what I wish existed:

Tech that feels personal. Automation that feels human. Strategy that feels like clarity.

The lotus in our logo? It’s not just pretty. Like Nicole—and many of her clients—it represents resilience. Growing through the mud and blooming anyway.

She doesn’t do hustle bro vibes. She does structure that supports your flow. And she believes that when your systems work, you don’t have to run harder—you just rise.