From Purpose to Progress—The Heart Behind We Thrive Collective
Empowering small businesses, solopreneurs, and job seekers with tools, tech, and strategy that actually help you thrive.
About Us
At We Thrive Collective and We Thrive HR, we know small business isn’t small. Whether you’re a solopreneur, franchise owner, or job seeker, the pressure to build a brand, grow a team, and stay competitive is real—and often overwhelming.
Founded by Nicole Phommanorat in 2023, our mission is simple:
Make business growth, hiring, and career development affordable, accessible, and effective for the people who keep communities running.
We Thrive HR
We simplify hiring and retention for small business owners—helping you find the right people and build a team that sticks. Through our B.E.S.T. Hiring Program , we provide practical, strategic tools that help reduce turnover, improve compliance, and create safe, inclusive workplaces.
We're also deeply committed to supporting underrepresented job seekers—connecting them with meaningful opportunities and equipping them with tools to thrive.
We Thrive Collective
We go beyond HR. We help small businesses, job seekers, and solopreneurs build a powerful online presence and set the foundation for long-term growth.
From custom websites and landing pages to career coaching, resume makeovers, and LinkedIn optimization , everything we offer is designed to move you forward—without the overwhelm or big-agency price tags.
Our Vision
We’re here to change how small businesses and professionals grow—by removing barriers and delivering expert-level support that’s actually within reach.
Because when entrepreneurs, job seekers, and local businesses thrive, whole communities rise with them.
About Nicole – Human-Focused, Business-Smart
At the heart of We Thrive Collective and We Thrive HR is Nicole Phommanorat—a passionate advocate for small businesses, job seekers, and stronger communities.
With over a decade in high-volume hiring, HR strategy, and operations, Nicole has helped countless businesses streamline their hiring, build better teams, and create workplaces where people actually want to stay.
But Nicole saw another major hurdle holding business owners back: technology.
Too many brilliant entrepreneurs were getting stuck trying to DIY their digital presence or overpaying for websites that didn’t reflect their brand.
So she expanded her mission.
Through We Thrive Collective, Nicole now offers custom website design and hosting, helping small businesses show up online with confidence—without the tech overwhelm. Clean, strategic websites. Built for growth. Priced for accessibility.
Because success shouldn’t be limited by budget, bandwidth, or backend confusion.
Nicole brings together HR expertise, operational savvy, and creative strategy to help business owners:
🔹 Attract and retain great people
🔹 Build inclusive, human-first workplaces
🔹 Launch websites that work just as hard as they do
And for job seekers?
Nicole gets it—the job market today isn’t what it was 10 years ago. She teaches clients how to leverage technology and AI to stand out, get noticed, and stay competitive. It’s about more than just finding a job—it’s about building a future that fits.
The lotus in our logo? It’s not just pretty. Like Nicole, it represents resilience—growing through the mud, and blooming anyway.
Whether you’re here to build your dream team, elevate your brand online, or land your next opportunity, Nicole’s here to help—with strategy, empathy, and zero corporate jargon.
Interested in working with Nicole and the We Thrive team? Schedule a quick chat!
